
Announcing the 'BlogPaws Best' Award Winners at Global Pet Expo 2025
BlogPaws recognizes 18 pet industry brands with BlogPaws Best Awards from Global Pet Expo 2025
The BlogPaws Best Awards celebrate and recognize pet brands that demonstrate passion, innovation, education, and a commitment to improving the lives of pets and their human companions. Since being revitalized in 2022, these esteemed awards have honored over 100 outstanding products and brands.
The BlogPaws team attended Global Pet Expo to explore the extensive show floor and discover the latest products, innovations, and brands in the pet space. After careful consideration of the many impressive brands and products on display, we are thrilled to share this year’s winners:
The BlogPaws Best Award winners are:
Best New Product: Double Fusion Cat Food by Catit, Booth #2420
Most Innovative Product: Purobot Ultra Automatic Cat Litter Box by PETKIT, Booth #5409
Best Emerging Brand: Paw-lymorph Pet Toys, Booth #6003
Best Dog Product: Probiotic Treats Mix by Paws N Chews, Booth #5802
Best Cat Product: Coconut Husk Ball Toy for Cats by Nutties, Booth #3677
Best Small Pet Product: Burrow Bricks by Happy Habitats, Booth #1330
Best Aquatic Product: VISI White Aquarium by Fluval, Booth #2420
Best Enrichment Product: Beginner Set by Pawzler, Booth #SU14
Best Technology Product: Birdfy Feeder 2 Duo by Birdfy, Booth #4677
Best Health Product: Pet Intolerance Test by Glacier Peak Holistics, Booth #4286
Best Grooming Product: Tear Stain Eye Balm Butter for Dogs by HICC Pet, Booth #3671
Best Accessible Product: UpBowl, Booth #2191
Best Sustainable Organization: Pet Sustainability Coalition, Booth #842
Most Charitable Brand: Rovercoat, Booth #3586
Most Engaging Booth: Heckova!, Booth #3081
Best Brand Rebrand: Earthly Pet, Booth #731
Best Brand Refresh: Veterinary Formula, Booth #4633
Best Packaging: Pumpkin Pupcake by Swell Gelato, Booth #2878
“Our BlogPaws Best Awards shift with the overarching pet industry. At this year’s Global Pet Expo, we saw improvements to products we’ve been using for years. These trustworthy products are now more sustainable, more accessible, more connected, and updated to improve the human-animal bond we share with our pets,” said Jessica Shipman, BlogPaws COO & CMO. “From bringing real pets onto packaging to combining playtime with dental health to making the grooming process a little more enjoyable for everyone, one thing is clear: our bonds with our pets are only getting stronger.”
BlogPaws remains committed to supporting, recognizing, and showcasing excellence within the pet industry.
For photos, links, and further details of BlogPaws Best 2025 award winners, please visit here.
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About BlogPaws
BlogPaws, an education and digital services company, is the pet industry’s leading resource for creating quality, engaging content for pet parents. With over 47 years of combined pet industry experience, BlogPaws provides expert digital marketing services, including content creation, SEO, email marketing, and strategy consulting. Through its free community of pet-focused bloggers, creators, and industry professionals, BlogPaws also offers education, support, and coaching, delivering cutting-edge insights into both the pet industry and digital marketing. Learn more at blogpaws.com and follow @blogpaws on Instagram and LinkedIn.
BlogPaws is not affiliated with Global Pet Expo or the American Pet Products Association (APPA). BlogPaws Best Awards are presented solely by BlogPaws and are in no way endorsed, sponsored, administered, or associated with Global Pet Expo.
Jessica Shipman
BlogPaws
press@blogpaws.com

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